A: Strategic Communications helps companies communicate more effectively with their customers, prospects, employees, and shareholders. We do this by designing and implementing tailored, integrated communications programs. We create our clients’ print and electronic publications, produce and host their website content, write their marketing collateral, and manage their databases, enabling them to develop a stronger brand image and deliver a clearer, more unified message. We have a diverse selection of experienced, highly specialized writers under contract, and we’re able to produce high-quality content on virtually any subject, in any language, using any desired medium.

A: That depends on your communications needs. Before providing pricing, we’ll schedule a conference call or an in-person meeting with you to discuss your communications challenges and goals, your intended target audience, and the medium(s) you wish to use. We will then assess your pain points and present you with a proposal outlining our recommendations and pricing for creating a customized communications program.

A: We work across all vertical markets, primarily with companies and associations who have a large database and a pressing need to communicate more effectively. We’d like to bring you the same expertise and success we’ve brought to American Express, IBM, Deloitte & Touche, Fidelity Investments, Goldman Sachs, Prudential Financial, Sheraton Corporation, Ciga Hotels (Europe), General Motors, PEAK Technologies, Computer Associates, Citibank, the U.S. Olympic Committee, AFL/CIO, Western Union, Scholastic Inc., MGM Grand, Time-Life Books, Blue Cross/Blue Shield, Mellon Bank, the Congressional Medal of Honor Society, the Massachusetts Association of REALTORS®, the Real Estate CyberSpace Society, Aircraft Owners and Pilots Association, the U.S. Attorney General’s Office, Hewlett Packard, and many others.

A: Strategic Communications offers a “turnkey” solution, including the creation of content, design, production, printing and distribution, as well as web hosting, transmission of electronic publications, and database management. It’s a collaborative process. We work closely with our clients to develop integrated communications programs that allow them to control their message and deliver it more efficiently to a targeted audience. As your communications partner, we manage the entire program from concept through delivery, while gaining your approval every step of the way.

A: We specialize in producing a variety of print and electronic publications, including newsletters, magazines, articles, white papers, online publications of all types, web pages, and other targeted communications material for clients.

A: Once our proposal has been reviewed and approved by you, we initiate a kick-off conference call to outline next steps. We’ll provide you with a production schedule for the program and begin to frame out editorial ideas and design concepts. This is a collaborative, consultative process between Strategic Communications and the client. Often, the writer and designer we’ve chosen for the project are involved in the call. A team consisting of project management, editorial, design, production, IT, and distribution staff will service your account and will work closely with you to develop and manage the publication, ensuring that fulfills its potential and is delivered within budget and on time.

A: We have been creating content for major corporations and associations for more than 30 years, and our quality is second to none. Combine this superior quality with a full suite of advanced tools and methods for tracking and measuring communications effectiveness, and you’ll find that we offer a unique service few communications firms can even come close to matching.

A: Almost all of our new clients share this concern, but, in the end, we often find our biggest task is editing down the amount of content produced during the collaborative process in order to keep our client’s message concise. Our professional journalists will interview your staff members, conduct your research, and explain your company’s products and services more effectively than you might think possible. We’ve found that targeted, consistent communications are usually the best way to create an affinity group to whom you can communicate your message effectively. Our programs position your company as an expert resource – a resource providing useful information, not advertising clutter.

A: We hear this comment frequently. Most of our clients are large companies with significant in-house resources, but even the largest companies often find it is not cost-effective to maintain in-house publishing resources great enough to serve all their communications needs. Over the years, we’ve found that most in-house marketing and communications departments consist of a streamlined staff supported by outside professional organizations such as ours. We serve as an invaluable extension of an in-house marketing and communications team, providing the added depth and experience an in-house team needs for optimal success. Our team will work closely with your in-house team to define your communications goals and develop a customized communications program that can be effortlessly integrated with your overall strategy. Strategic Communications’ programs stress an equal emphasis on technology, content, creative design, and marketing. As a result, we couple the creation of robust, user-friendly communications with the marketing expertise and business application that will help your company rise to the top of the market. Genuine commitment to your goals, along with in-depth publishing expertise, creates the basis for Strategic Communications’ national reputation as the custom publisher of choice.

A: Yes, samples are available on our website in PDF and HTML format. Please contact us to receive an expanded kit with hard copies of our publications. Our company has won nearly every major editorial and design award, including two Pulitzer Prize nominations.

A: Strategic Communications is solutions oriented. We help technology companies manage their communications in the midst of rapidly changing IT environments; energy companies deal with the changing landscape of deregulated markets; financial services firms during mergers and acquisitions; and health care companies inform their customers in the midst of new advances and breakthroughs. We have worked in virtually every industry and market, including hospitality, financial services, technology, manufacturing, healthcare, and retail and consumer goods. In the process of improving our clients’ communications, we save them time and money by helping them create a relationship marketing program that will generate demand, which should be the primary objective of any good communications program.